Insurance is a business of sales and and sales process. How each agency does it is entirely up to the agency’s processes that are in place. Some processes may be successful, while others may not be at the level you would like them to be. It is therefore always vital to revisit these. If you are an InsuredMine customer, you may be well aware that sales is one of our priority because we understand that majority of your business economics depend on it. But we do not define sales in a traditional way. We consider communication to be an integral part of
InsuredMine renders SaaS-enabled customized solutions for Insurance agents and brokers and enhances their existing Insurance Agency Management System(AMS). Juxtaposing data, preparing analysis and forecast reports, keeping track of existing and potential client requirements can be exorbitantly strenuous tasks for any insurance agency or dealer. Automated tools help create a standardized system for all the involved processes, ensuring a smooth transition from raw data to sales conversions and customer retention.
Understanding Sales Funnel and it’s importance for Insurance Agents
The concept of a sales funnel in the world of marketing is similar to a chemistry lab experiment where the filtration process is explained through the help of a glass funnel.
A sales funnel helps to filter down high-quality leads that actually convert into a sale. It is referred to as a funnel because it is huge at the top and narrow in the end. The pinnacle has a high potential customer lineage whereas the bottom denotes loyal clients. The marketing clan
Analyzing your data and metrics will help you discover critical insights your agency needs to grow. Data analytics applications will help you gather, process and analyze your data in real time for greater insights into your efforts and outcomes. Data metrics can also help your agency become a data-powered organization to help drive greater employee productivity, identify new sales opportunities, identify and act on approaching renewals, and focus time on valuable insurer relationships. Agencies that utilize Data analytics are 20%
For any agent, keeping track of customers, clients, prospects, and a thousand other things is not an easy task. It demands hard work and undivided attention just to keep things moving. But utilizing CRM (Customer Resource Management) tools built by InsuredMine helps agents get things under control. With very easy setup and simple instructions to use, these tools are making life easier for agents everywhere. Deal Boards and CRM tools for insurance agents built by InsuredMine
There are roughly about 4.3 billion email users worldwide accounting for 149,153 emails being sent out every minute. Considering that an average email user receives about 88 emails per day, chances are, the marketing emails that you send out are most likely unread or go straight to trash. Like it or not, that’s the reality. But don’t give up on your email marketing strategy yet. Email drip campaigns are a promising new way for agencies to tackle this issue. In case
In 2016, the estimated total number of independent Agencies in the United States stood at 38,000, according to Independent Insurance Agents & Brokers of America Inc. Given the huge number, it comes as no surprise that the competition is extensive to run an agency profitably. Today, we will examine 7 steps that can guide an agent towards success.
1. Be available:
We all know the success story of the half bitten Apple. At InsuredMine we are not kidding when we draw the analogy with what happened at Insuretech Connect 2018 (ITC2018). Despite a complete experience with two days of exposure, meetings, and attending sessions, we know we only took a bite of the apple; we know there is so much more to explore and experience, but most importantly, to learn and grow.
It feels like just yesterday that we were preparing for our first ever Insurtech Connect event. Juggling what to do, whom to meet, taking notes, learning new things, and overall soaking in as much as we could. But this year certainly feels different not only because we are one of the official sponsors of the event along with 200+ others, but because we have also ‘been there done that’. We
Engagement is a tricky term. It is halfway to a promise, but a long way from commitment. Agent-customer relationships also work in a similar fashion. Customer engagement is the depth of the relationship a customer has with a brand. Although engagement is a good sign that leads to a prospective customer, how we navigate from the first interaction until the customer commits plays a key role. Some strategies on how we can achieve customer engagement are discussed here and we are confident these strategies will work for all