2020 is way different than 1920, and today, marketing is no more about knocking on the doors and dropping business cards. Even digital marketing has evolved significantly to include Marketing Automation, Sales, CRM & Marketing integration, Lead nurturing, lead scoring, Campaign management, Analytics and much more.
In this webinar, we will cover the basics to advance understanding and leveraging Marketing Automation features, and provide tips to maximize value for your agency.
Agenda for the webinar includes:
- What exactly is marketing automation? – Introduction & Features
- Why does it matter for an Insurance Agency? – Business Case
- What can I do with it? – Getting Started
- What benefits can I expect in 30, 60, 90 days? – Return on Investment
You can either shell out thousands of dollars on software like SalesForce, Hubspot, Infusionsoft or Marketo, and hire consultants to set it all up, or simply check into how easily InsuredMine can design and develop your own Sales & Market Automation, and leverage benefits of growth and engagement to grow your agency.